INTENTIONAL LIVING & SELF-CARE
ZEROE SUGAR, ZERO REGRETS. ALL VIBES WITH ZEROES
What’s summer without a vibe to match? ZEROES’ goal for this campaign was to position the brand as the go-to drink for summer celebrations, from backyard picnics and long weekends to hometown traditions rooted in pride and service. I leaned into an all-American aesthetic by curating a solo picnic experience that blended self-care, military-inspired visuals, and effortless summer energy, highlighting ZEROES as a veteran-owned, zero-sugar alternative that fits every warm-weather moment.
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1 x Instagram In-Feed Reel (Social Media Promotion)
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3 x Instagram Story Posts (Social Media Promotion)
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1 x Instagram In-Feed Reel (Social Media Promotion)
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4 x Instagram Story Posts (Social Media Promotion)
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1 x Multimedia Carousel Post (Social Media Promotion)
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Link in bio 7 days (Social Media Promotion)
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209,268 total views
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181,319 accounts reached
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5,319 Interactions
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101 Saves / 84 Shares
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1,755 Total Story Views + 35 Interactions
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“We were excited about the opportunity for Leslie Latrice to collaborate with ZEROES, a veteran-owned, zero-sugar alcohol brand rooted in bold flavor without compromise. The brand stands for clean ingredients, zero regrets, and a good time, and Leslie felt like a natural fit. The post and stories turned out great, and the partnership aligned seamlessly with our vision.”